The American owners of Everton, part of The Friedkin Group (TFG), have begun an urgent search for fresh financial backing. According to The Athletic, the hierarchy is weighing up a move to sell a minority stake to strategic investors.
This decision comes on the heels of a highly disappointing summer transfer window that has drawn fierce criticism from pundits and supporters alike. The Merseyside club sold players for around £100 million but failed to effectively strengthen key problem areas in their squad.
The chaos reached its peak on deadline day when a transfer for striker Folarin Balogun from Monaco fell through. Earlier, under pressure from angry protests from fans, the hierarchy was forced to scrap a lucrative deal that would have seen 19-year-old academy product Harrison Armstrong sold to Nottingham Forest for £40 million.
As a result of this disarray, the team finds itself in a precarious situation ahead of the new season, with only 18 experienced outfield players and just one nominal centre-forward, the young Tierno Barry. This vulnerable squad has led fan groups to openly question the ambitions and competence of the owners.
The TFG consortium acquired Everton at the end of 2024, restructuring debts and attracting minority investments into their UK operations. In 2025, the club moved to the state-of-the-art Hill Dickinson Stadium, but results on the pitch have not matched expectations, with the club failing to finish in the top half of the Premier League table since the 2020/21 season.